We have all been there right? Looking at your favourite bloggers, gawping at their incredible logos, perfect themes and high Instagram stats. It’s both empowering and deflating all in one. That my friend is something you shouldn’t have to feel. With so many incredible blogs already out there, it can be incredibly daunting trying to prove your blog to be worthy of a read. What many of us fail to remember on small occasions is that we all start from the same point and nobody is perfect.
There’s no denying that bloggers read other blogs and there’s nothing wrong with that. Even if you gain a few blogging tips and snippets of inspiration for your own blog.. it’s ok! Of course I’m not suggesting you copy anyone’s content, that won’t help anyone and it’s certainly not going to show your authenticity. Research is acceptable and almost encouraged in the world of blogging and as I said before, the blogging community at the majority of times is a very friendly and supportive realm.
Here’s where things can get a little pickled, a bit mixed up and could cause a negative impact on you and your blogging style. When you read so many blogs on a regular basis, it’s so easy to start comparing your blog to others. This is a dangerous path and it’s important to stop yourself from embracing that mindset. Your writing style and overall look is what makes your blog so unique. Even if your stats aren’t as high as someone else’s and your followers seem to be coming and going, it’s doesn’t mean your content isn’t worth looking at.
I have found myself a number of times lately looking at various themes and styles of other blogs and thinking “damn look how amazing that is” and this can very nearly journey to “should I change my post layout to look like that?” and “would it look better if I did that too?”. It’s a vicious circle and everyone can feel like that on various occasions.
So when you find yourself making little criticisms and unnecessary comparisons, remind yourself that your blog is firstly for you. Be truthful to yourself and views will come. Not only that, your readers will be more appreciative and interested in what you are sharing because lets be honest, it’s easy to tell when someone isn’t really committed to what they are sharing.
Make your own blogging journey a unique one, who knows where it will take you.