Long before I even considered starting my own blogging journey, I obsessively read a select few blogs which quickly became my biggest inspirations. One of those blogs happened to be London Beauty Queen, which is now better known as Hayley Hall named after the fabulous blogger herself. Hayley’s blog is nothing less than a haven of creativity, filled with the most beautifully written articles about beauty, fashion, travel, weddings and so many more glorious subjects.
Hayley has been able to capture a large audience due to her professionalism, honesty and relatability with everything she writes. Of course this makes Hayley quite the blogging inspiration and because of this, I couldn’t hold back from asking her a few questions which she kindly agreed to answer.
Why did you start blogging?
My background is in beauty brand development, advertising and in-store marketing, and it’s something I’ve always had a huge passion for. Having immersed myself in the industry for many years I took a change of career direction and in the meantime kept my foot in the water by launching a blog; I wanted to share my fave lipsticks, thoughts on new trends, information on what goes on behind the scenes… But it was more of a creative outlet than anything else, and I thought maybe I’d get a free mascara or something out of it too. I never thought I’d reach the heights I have today and that was never my intention; it was always a hobby and something that kept my social life buzzing.
What’s your favourite post you have written and why?
I have many, but I think my favourite type of posts to write (in terms of the impact they have) are those that discuss smear tests or intimate health. As a woman it’s so vital to understand your body and look after it, but there’s so much stigma. I’ve documented my experience with smears and having to have pre-cancerous cells removed, and I’ve had emails and messages from women who have booked their smear tests because of it; they’ve been able to get in touch with me and ask questions if they’re going through a similar thing, and that’s amazing. I had nobody to really turn to or ask questions, so it’s great to offer that support.
How do you stay motivated when it comes to writing?
It can be tough – I have good weeks and bad weeks – but sometimes my brain is buzzing and I just have to get stuff written down. When my mojo has gone I try to take a step back and free up some head space, or just jot some notes down over a coffee. Forcing it never works! But when it’s your job you just have to keep going to some degree, so I’m always looking for inspiration from everywhere.
Who are your biggest blogging inspirations right now?
No one person in particular, because I think it’s so important to be original and do your own thing, but the whole industry as a whole. We’re always showing how we can push boundaries, how young men and women are forging new careers, and that we’re revolutionising the media landscape.
If you were starting your blog again now, would you do anything differently?
Nothing. I think it’s important to embrace the positives and negatives; I’ve learned so much along the way and it’s about the journey as much as it is the end destination.
What advice would you give to new bloggers?
Whatever else you do, have passion and a point of difference; there are SO many sites now and SO many instagrammers doing the same thing, that it’s easy to fall into a ‘cookie cutter’ trap – but that doesn’t get you anywhere. Be you, and don’t be afraid to try something new.
You can find the lovely Hayley on a number of different platforms including:
Huge thanks Hayley!